Now, a new report from the Financial Times says Apple has scaled back manufacturing and marketing for its Vision Pro headset ...

Analyst firm IDC estimated Apple shipped just 45,000 new units of the headset in the final quarter of 2025, despite strong ...

High prices, limited apps and comfort issues expose difficulty of turning futuristic hardware into a mass-market product ...

Apple has reportedly slashed production and marketing for its much-hyped Vision Pro virtual reality headset due to weak sales ...

Apple launched a brand new M5 Vision Pro update last fall, but according to a new report, it may have had little impact on ...

A new report on Apple Vision Pro filled with old data suggests the headset is a "rare failure" for Apple, that is, if you consider more than $157 million in revenue in a single quarter a failure.

Apple is reportedly scaling back production of its high-end Vision Pro mixed-reality headset as consumer demand falls short of expectations.

When Apple ( AAPL 1.31%) launched the first iteration of its Vision Pro headset in early 2024, the tech giant declared that ...

Apple has reportedly reduced production and marketing of its Vision Pro headset due to disappointing sales, according to ...

Apple Vision Pro, a virtual reality headset designed for spatial computing, is facing production cuts as sales remain weak.

Company had hoped the virtual reality device would herald a new era in ‘spatial computing’ ...

IDC data show Luxshare halted production, while Apple slashed Vision Pro ad spending by over 95% in key markets.