This chant is nothing extravagant. It’s only three syllables and two words, but there is one clear message behind it: BEAT LA. You may have heard crowds repeating it at deafening volumes or maybe ...

Whenever it comes down to Los Angeles versus any Bay Area team the hashtag “BeatLA” resurfaces. It has become the motto for many teams across the country. Although the “Beat L.A.’’ chant started in ...

It starts as a drumbeat, one that catches the attention of anyone nearby. The chant spreads quickly, cutting across all socio-economic boundaries and uniting everyone with a singular purpose. “Beat ...