SCHAUMBURG, Ill. — Store-brand candy marketers are facing a scary Halloween season, with category share projected to fall from 8.1% to 5.6%, according to the Nielsen Co. The trend will be evident in ...
More than half of U.S. consumers (56%) plan to celebrate Halloween this year, according to newly released data from Numerator, a market research firm that analyzed both verified purchase behavior and ...
Nature's Sunshine was founded more than 50 years ago and was a pioneer in the herbal supplement space. But as the brand looked at their place in the post-COVID landscape, executives didn’t like what ...
For decades, private label was the afterthought in US grocery aisles – the packaged food products shoppers primarily bought when they had to, not when they wanted to. Cheaper? Sure. Good enough?
Though Gen Z previously had hesitation around buying private label products, their budgets and changing perception of store brands are driving an increased consumption of items the category. The ...
Better Sour, a US-based start-up making clean-label sweets, has attracted investment from Taste Tomorrow Ventures. The early-stage investment arm of beverage incubator LA Libations did not disclosed ...