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Researchers found that consumers tend to overestimate fractional star ratings and underestimate fractional numerals. In either case, the ratings can be misleading, potentially causing a company to ...

While blockbuster drug innovations have changed health outcomes for decades, we’re now seeing signs that GLP-1 medications like Ozempic and Wegovy may be changing something broader: the consumer ...

LONDON, United Kingdom, November 27, 2025 (EZ Newswire) -- In recent years, the iGaming industry in the United States has witnessed a dramatic transformation, and online gambling revenues have surged ...

Consumer behaviour encompasses the complex processes by which individuals select, purchase, use, and dispose of goods and services. This field integrates insights from psychology, economics, sociology ...

What's the difference between a product rating of 3.5 displayed with stars versus Arabic numerals? It might very well be the difference between a 4 and a 3 rating in the eyes of the consumer, ...

ITHACA, N.Y. – What’s the difference between a product rating of 3.5 displayed with stars versus standard numerals? It might very well be the difference between a 4 and a 3 rating in the eyes of the ...