Pantone dropped its 2026 Color of the Year, and reactions were instant. The shade is officially called Cloud Dancer (PANTONE 11-4201)—a soft, airy white the brand describes as “calming and fresh.” ...

Since 1999, the Pantone Color Institute has chosen a “Color of the Year” annually, meant to inspire design revolving around said color. For 2026, they went with an off-white shade called “Cloud Dancer ...

Pantone is not political, true. But its trend forecasters keep their manicured fingers on the pulse. And in this moment, I’m unable to ignore Ku Klux Klan robes are white, too.

Pantone’s 2026 Color of the Year, Cloud Dancer, highlights the design power of off-whites. But lighting and undertones can make or break neutrals. Designers share their favorites. London-based Argent ...