AI-driven insights. AI-powered real-time feedback tools capture and analyze customer responses instantly and help businesses improve customer experience. Sentiment tracking. Sentiment analysis tools ...

Privacy-first approach. Prioritizing privacy-first practices and compliance with privacy regulations creates consumer trust and enables better, more ethical data use ...

For the modern restaurant, data is power. Data can tell you approximately how much beef you need to purchase for a typical Saturday evening shift, and it can tell you how many employees to put on the ...

Operationalizing voice of the customer (VoC) feedback data in real-time is essential for organizations aiming to improve customer satisfaction and loyalty, along with overall business performance.

Customer data platforms (CDPs) first gained popularity among marketing users as the technology tackled the marketing function’s complex customer data management challenges. These challenges included ...

With increasing talk about artificial intelligence (AI) in all corners of the business, including marketing, data is on everyone’s mind. Yet customer data has always been important for businesses to ...

Retail is standing at a crossroads. Shopper expectations are rising, channels are multiplying and AI is redefining how, where and why people buy. Yet beneath all this innovation, one thing quietly ...

At 12 years old, customer service and experience expert Shep Hyken started his first business as a birthday party magician. It was then that his parents first instilled in him the importance of ...

If your business is struggling to manage customer profiles and customer master data across different departments, Customer Master Data Management (CMDM) solutions could be the answer. These tools ...

The landscape of data security and privacy is constantly changing. With a Gartner survey revealing that almost half of organizations with more than 11 marketing channels are increasing first-party ...

Brands and retailers have long relied on search to increase their visibility and drive customer engagement. One of the most effective ways they can do this is to focus on cultivating customer loyalty.