Optimal data governance has several potential impacts on maintaining and continually improving an organization's customer experience. Data is the lifeblood of an organization. Customers and employees ...

The term "governance" might feel out of place in the context of customer experience innovation. In fact, to some, creating a governance process might sound limiting or even stifling. But as a customer ...

Data governance impacts both internal and external audiences. Viewing data as an enterprise – not individual – asset is the first step towards a strong program. The benefits of a solid data governance ...