Creating the optimal e-commerce website design and user experience (UX) can be challenging. Great UX combines multiple design choices of the website’s information architecture, site-wide navigation ...

Smartphones are ubiquitous and are rapidly becoming the device of choice for consumers who want to shop online. According to HubSpot’s Shopping Trends Report 2024, 62 percent of consumers prefer ...

Taylor Sansano has over a decade of experience writing in a variety of industries, from healthcare to education to B2B. With a background in journalism, Taylor has a passion for research and ...

You’ve done the hard part – you’ve developed a product, bought the domain name, found the manufacturer, and your inventory is set to go. Unfortunately, without a functional and, yes, pretty Shopify ...

Content marketing is tough to get right, but once you do, the results can be incredible – especially for ecommerce brands. More traffic from Google? Check. More leads? Check. More trust built with ...

Over the next couple of years, how search engines index content will likely change. I’ve covered this viewpoint in Why 100% indexing isn’t possible, and why that’s OK. Still, this ultimately means ...