Forbes contributors publish independent expert analyses and insights. I do mergers & acquisitions in retail/consumer and write about trends. As of this morning, the new Twitter competitor Threads, ...

Forbes contributors publish independent expert analyses and insights. I write about retail and the forces that are redefining shopping. Target Corp.’s $1 billion-plus owned denim brand, Universal ...

Threads, Meta’s highly publicized “Twitter killer,” has seen dwindling engagement rates over the past few weeks. But that hasn’t stopped brands of all sizes and across categories from building out ...

When prebiotic soda brand Olipop joined Threads, it didn’t post about the flavors it comes in or its claimed nutritional benefits. “Can u guys pls engage with this thread so my boss tells me he’s ...