Google on Thursday announced a slew of improvements to its Analytics product. As is typical with these types of updates, the company is rolling the changes out slowly, meaning you may already be using ...

Google has announced the release of Content Experiments for Analytics, which will replace the company’s Website Optimizer product. Now, Analytics itself will let users test different layouts, content ...

Google announced two new features in Google Analytics updates that aid how users manage the administration of reports. It issued a redesign of the administration page and an email scheduler update.