All kinds of methods have been used to generate commitment, whether in business, at work or at school. Among the various tools, there's one that's frequently in the news today: gamification. Indeed, ...

Incorporating game elements into lessons helps students feel more motivated and excited to participate. As a fourth-grade teacher, I’ve seen how gamification can transform a regular lesson into ...

Gamification is everywhere. From rewards programs to fitness apps, adding a game layer on top of the real world has blown up thanks to the power of mobile devices. In the workplace, the drive to ...

Monika Mueller is the EVP Consulting Services and Head of LATAM for Softensity, a U.S.-based IT outsourcing company with a global footprint. Employee engagement and retention are hot topics, ...

Gamification has emerged as a powerful tool in various aspects of our lives, and sales is no exception. By incorporating game-like elements and mechanics into sales strategies, businesses can harness ...

Have you ever wished tasks could feel less like a chore and more like a challenge you actually want to tackle? Gamification might be the answer. By turning everyday responsibilities into small, ...

In a Q&A with CM sister pub Event Marketer, State Farm’s Head of Marketing Alyson Griffin provides tips on building brand awareness, meeting Gen Z consumers where they are and creating experiential ...

Opinions expressed by Entrepreneur contributors are their own. One workplace gamification report revealed that when games are introduced into the workplace, 89% of people feel more productive and 88% ...

Discover how contact center managers can use gamification strategies - from points and leaderboards to badges and team challenges - to boost agent engagement in training, accelerate skill adoption, ...

Reflect on the last time that you played a game. For some of you, it might have been in the late 1980s as you tackled the challenges of Super Mario Bros. You ran left to right in a two-dimensional ...

As gamification continues to grow in popularity, its applications within the financial sector are expanding. It's no longer confined to just a single aspect of customer interaction; it's redefining ...