The company's first rewards program, called Chiptopia, trumped the rewards offered by Starbucks, Dunkin' Donuts, and other leading loyalty programs.

Top-ranked U.S. loyalty programs for 2025 stand out for easier redemptions, ample award seats, and practical perks that can ...

Lynne Zaledonis, SVP Industry Marketing at Salesforce, talks through the firm’s new Loyalty Management product and shares her point of view on why companies need to re-imagine how they think about ...

Loyalty programs have long been a cornerstone of retail. They help brands retain customers, encourage repeat purchases, and build differentiation in crowded markets. Loyalty programs are also about ...

The International House of Pancakes is opening a bank. A pancake bank. That’s the concept for the brand’s new loyalty program, dubbed the International Bank of Pancakes (as in IBOP — not to be ...

Jaya Saxena is a former correspondent at Eater, and the series editor of Best American Food and Travel Writing. She explores wide ranging topics like labor, identity, and food culture. Two of the ...

We all know loyalty and reward programs. In their simplest form, they are the punch card at your local coffee shop. Buy four and get the fifth one free. In their most complex form, they are an ...

Following the launch of Panache Cruises in the US in July 2023, this week sees the official launch of the company’s loyalty program – Founders. Texas, United States - December 12, 2023 — Following the ...

Dallas-based Southwest Airlines is starting 2024 with a revamped loyalty program for frequent flyers looking to achieve airline milestones quickly. Beginning Jan. 1, Southwest Rapid Rewards members ...