Integration of offline and online is imperative for a successful omni-channel retail strategy. Nordstrom reckons it has had a headstart that's paying off. Here at diginomica we’ve spent a lot of time ...

“We’ll be the first to deliver a seamless shopping experience at scale: No matter how you choose to shop at Wal-Mart—in stores, online, mobile or a combination—it will be fast and easy.” –Wal-Mart ...

Although written from a marketing perspective, printers can glean valuable information on how to make their omni-channel marketing campaigns stand out. Carolyn Goodman, president and creative director ...

Thirty percent of UK retailers plan to invest in technology so that customers can use the web to return what they bought in-store, according to a survey conducted by retail specialist Martec ...

The UK’s market leader in providing tiling to both public and professional builders, as well as kitchen and bathroom designers, Topps Tiles, says a 2019 move to Adobe Commerce delivered a solid return ...

Budget restrictions are behind the current lack of an omni-channel strategy among retailers, a new study has found. Enterprise e-commerce solution Mozu polled 300 CEOs and IT leaders from B2B and B2C ...

Hartland, WI – Batteries Plus Bulbs, the nation’s largest and fastest-growing battery, light bulb and smartphone/tablet repair franchise, this week unveiled its new website that aims to tie its online ...

Our Rutgers Business School Executive Education team recently spoke with Dr. David Dobrzykowski in a discussion focused on the impact of the omni-channel approach across supply chain functions and the ...

We’ve all been on the receiving end of bad customer support. You’re bounced from operator to agent to operator and back only to find out you’ve reached the wrong department and, oh, you’ll have to ...