Bread clips aren't just there to hold the bag shut, they're also color coded to indicate which day of the week the bread was produced. But these often-ignored parts of bread packaging also have many ...

For decades, marketers of consumer goods designed highly adorned packages, deploying bold colors, snazzy text, cartoons, and illustrations to seize the attention of shoppers. Conventional wisdom held ...

Dr. Steen Tjarks is the CEO at T&T Design, a global packaging and artwork agency that specializes in private label. Private-label products have seen significant growth globally, and I see packaging ...

Amcor Rigid Packaging’s annual reveal highlights how consumer insights drive new concepts in package design. “The Bottles of the Year program celebrates the best in packaging design,” said Terry ...