Customer-Centricity: It should revolve around the customer, addressing their needs, pain points, and buying behavior. Goal Orientation: Specific, measurable, achievable, relevant, and time-bound ...
Key Account Management (KAM) has evolved into a critical strategic function for organisations striving to maintain enduring, mutually beneficial relationships with their most significant clients.
Puneet Gaur is a corporate speaker and author. He is currently working as COO of an AI-based B2B firm, NextQuarter. In today’s hypercompetitive business landscape, sales organizations are constantly ...