Smart packaging is often referred to in the context of Industry 4.0 as manufacturers take advantage of the new integration of digital capabilities with artificial intelligence, machine learning, ...

In this article, Appetite Creative explore how connected and smart packaging is growing and what the future holds. Smart packaging is now more relevant than ever. Due to the pandemic, technologies ...

Business leaders recognize data capture, processing and management as the future of packaging. This falls under the umbrella of “smart packaging,” defined by my company, ABI Research, as end-user or ...

The retail industry is undergoing a transformation as brands adopt smart packaging to improve customer engagement and create immersive experiences. With advancements in technology, packaging is no ...

Packaging is more than a product vessel. It serves as a strategic tool for storytelling, trust-building, and delivering immersive brand experiences. Retailers and brands that leverage packaging as a ...