BURBANK, Calif.--(BUSINESS WIRE)--Optimum Retailing (OR), the in-store intelligence and merchandise management platform for the world’s most popular retail stores, today announced the launch of ...

If you are a manufacturer or wholesale distributor selling products in a retail environment, it can be tough to stand out from the crowd. Visual merchandising is one key strategy for bringing your ...

Many retailers adopt the perspective that customers don't just want to purchase items, they want to be drawn into a shopping experience that appeals to sensory aesthetics or perceptions about ...

Preface -- History Of Visual Merchandising -- Role Of A Visual Merchandiser -- Day-to-day role of a visual merchandiser -- Training -- Visual merchandising in a department store -- Visual ...

Mannequins have played a starring role on the store floor for centuries. But while they still can add elements of creativity and context to visual displays, they are no longer the hero of the ...

The role of the store is continuing to evolve as consumers’ digital behaviors accelerate — one of the key reasons why experts believe the definition of a “successful store design” has completely ...

Visual merchandising is how you display products for sale. In particular, retail stores try to maximize the use of their floor space by drawing attention to items with the use of marketing materials ...

Visual merchandising is a subset of retail merchandising that’s part art and part science. As a result of this dual nature, it seems to be constantly in flux, adapting to changes in taste and ...

It makes sense that the visual state of a store would affect how much money consumers would spend on purchases, but now we have concrete data to back up these assumptions. Analysis and insights firm ...

The job involves doing up the window display, the merchandise inside the store , the colours to be used to attract customers to make that all-important purchase, says Vandana Ramnani. The window of a ...