In today’s fast-paced business environment, the ability to influence and lead effectively sets top professionals apart. One of the most powerful tools at your disposal is storytelling. Understanding ...

The world’s best advocates – starting with Cicero and carrying forward to the most skilled orators of today – use storytelling and credibility to make arguments that persuade and move their audiences.

Leadership is largely about creating change, and every organization is in a constant state of change. The role of the communications leader is to prepare the organization for change. Strategic use of ...

When was the last time you felt like a brand truly understood you? Chances are it wasn’t because of a statistic or product launch, but because of a story. Neuromarketing proves that storytelling is ...