On TikTok, Instagram, and Pinterest, a hashtag is increasingly intriguing and fascinating: #SoftGoth. This makeup trend, which reinvents the dark aesthetic by making it more subtle and romantic, is ...
2026 beauty is bold, expressive and unapologetically imperfect. From goth makeup to sparkles and smoky liner, here’s what’s really coming next. As we close 2025 out, it’s clear that makeup has been ...