Digital browsing now shapes how most readers discover books. That means your cover has to make an instant impression—often at ...

Forbes contributors publish independent expert analyses and insights. I write about the future of books and the business of storytelling. This article is more than 6 years old. Hiring a general ...

Art director Pete Adlington shares the “code” he devised to create a unifying branding system for the series that doesn’t ...

The common adage warns against judging a book by its cover, but when you’re judging book covers, it’s only appropriate. This week, AIGA (the American Institute of Graphic Arts, a professional ...

In 2022, Elisha Zepeda had given up on becoming a designer and was working as a barista at an Oregon bookstore. Today, he’s a salaried book cover designer at Penguin Random House and an in-demand ...