Also known as purple sweet potatoes or purple yams, ube is a mildly sweet and starchy tuber native to Southeast Asia. It's a ...

If your social media feed is currently filling up with vibrant violet, you’ve likely met ube (pronounced ooh-beh). While it ...

Ube has a mildly sweet, slightly earthy flavor, and it’s often said to have hints of vanilla and coconut. In comparison to ...

Everything you need to know about the purple veggie that's loved by so many.