More than just a visual representation of a brand, packaging serves multiple purposes: it protects the product, ensures its integrity, and plays a crucial role in informing consumers about the ...

Global packaging is seeing stagnant volumes and large CPGs are more reliant than ever on pricing to grow. Consumers are ...

Consumers’ attitudes toward recycling and in turn, their recycling behavior, is integral to the success of recycling programs and a circular economy for plastics. Recent research from Nova Chemicals ...

Packaging trends across food, beverage and e-commerce sectors continue to evolve as brands compete for shelf visibility ...

Consumer preferences are significantly reshaping the fragrance packaging market, driving brands to innovate and adapt to evolving demands. This transformation is propelled by a confluence of factors, ...

“Leaning into sustainable packaging solutions helps us meet consumer expectations today and prepare for the trends to come.” The increasing consumer demand for sustainable packaging is being driven by ...

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. Packaging color changes how potent a product seems to consuimers. The packaging industry has ...

Packaging is more than a product vessel. It serves as a strategic tool for storytelling, trust-building, and delivering immersive brand experiences. Retailers and brands that leverage packaging as a ...

With nearly 400 years under its cork, glass is still the top choice for consumers when it comes to packaging preferences for ...