A display of Colgate toothpaste is seen on a store shelf in Westminster, Colorado April 26, 2009. REUTERS/Rick Wilking/Files NEW YORK (Reuters) - A lawsuit over a blob of toothpaste has ended, cleanly ...

Colgate-Palmolive has filed a lawsuit in federal court defending its right to use a "nurdle" image and the phrase "Triple Action" on its toothpaste packaging, according to a story in the Wall Street ...

NEW YORK (Reuters) - A lawsuit has been filed over a gob of toothpaste. Escalating a battle between two of the world's biggest toothpaste makers, Colgate-Palmolive Co has sued GlaxoSmithKline Plc, ...

To most, it’s a squiggle of toothpaste, said Clifford Marks in The Wall Street Journal. To the lawyers retained by GlaxoSmithKline and Colgate-Palmolive, it’s a “nurdle,” and a test of ...

A pair of toothpaste makers have squared off in court over a marketing icon, the "nurdle." For the uninitiated, the nurdle is that curvy squirt of toothpaste—perfectly shaped in advertisements—that ...

Time to brush up on your trademark law. We turn now to the dog-eat-dog world of toothpaste packaging, where a word we've never heard of is at the center of a heated dispute between the ...

Colgate-Palmolive Co and GlaxoSmithKline Plc, two of the world's biggest toothpaste makers, said they have reached a confidential settlement of litigation over who has the right to depict a "nurdle," ...