After inflation prompted consumers to make deal-driven (as opposed to brand-driven) shopping decisions, consumer packaged goods (CPG) companies are desperate to win back their loyalty—at the right ...

In a recent Convenience Store News webinar, LedgerPay offers tips for building a relationship with c-store shoppers. Sanestina Hunter is Associate Editor of Convenience Store News. She joined the ...

Personalized Promotions enables retailers to deploy new, omnichannel, AI-generated offers bound by customizable business objectives and guardrails, allowing them to retain centralized control over ...

Years ago, I remember some retailers boasting that they had no advertising expense. These retailers were charging brands for ad placement and display fees and then applying the funds collected to the ...

Food City has unveiled a new program that offers targeted discounts based on what shoppers buy. Called “Mi Club,” the program also features personalized birthday coupons and a weekly ...

Airship's 10-country survey finds British consumers are most willing to opt in to mobile apps in exchange for rewards, discounts and personalised offers 80% of U.K. consumers use their smartphones to ...